Business Description
Frasers Group Plc is a UK-based retail business that sells sports, leisure, and lifestyle products through physical stores and online channels across the UK, Europe, the US, Asia, and Oceania. Originally founded in 1982 as Sports Direct International, the company has grown well beyond its sporting goods roots to include department stores, premium fashion, gyms, and consumer finance. It owns and operates a wide portfolio of brands, including Sports Direct, House of Fraser, FLANNELS, Jack Wills, and GAME, among others.
