Business Description
Sanrio is a Japanese company best known for creating and licensing beloved character brands, including Hello Kitty, which appear on a vast range of products sold around the world. Founded in 1949 and based in Tokyo, the company generates revenue through retail merchandise, theme parks, live entertainment, and digital content. Beyond its core character business, Sanrio also operates restaurants, produces films and music, and offers a variety of other consumer services across Asia, the Americas, Europe, and beyond.
